LG
has finally launched its Optimus G smartphone in the Indian market. The
phone boasts of a quad-core processor, and a 13-megapixel camera, among
other specifications that make it the company's flagship phone in the
Indian market, at least till it launches the Optimus G Pro. Although the
launch is little late compared to other regions, we try to find out if
the Optimus G will enable LG to gain a foothold in the Indian smartphone
market.
HardwareOur review unit was the black
coloured variant of the phone. The first thing that we noticed about the
LG Optimus G was its industrial design. While it looks like a large
rectangular brick from distance, the phone exudes a premium feel and
finish with its clean edges, a shiny black front, and a Nexus 4-like
glass back with more or less the same crystal pattern. The front and
back of the phone are layered with Corning Gorilla Glass 2 making them
durable, and comparatively more resistant to scratches.
The phone
has a unibody design so there's no removable cover at the back. It has
rounded corners. The phone weighs 145 grams and feels a little heavy.

The
front is all glass with no hardware buttons, dominated mainly by the
4.7-inch display. There are three capacitive buttons for navigating
through the interface below the screen, while the lens of the front
camera is located above the screen towards the right side along with a
notification LED light, with the LG branding at the middle and sensors
towards the left. The earpiece is located at the top, bang in the
middle. A really thin chrome frame contours the screen, while there's
another chrome layer visible in the middle when you are looking at the
phone from sides.
The back is made of glass with a crystal
pattern. LG has used premium quality materials in the phone that is
evident once you take a closer look. The back also features a
rectangular camera lens that is also braced by a chrome frame, with the
flash located just below it. There's LG branding towards the upper part
of the back, and a small speaker grill towards the lower part.
The
power button is located on the right side of the phone, while the
volume rocker sits at the left side. Both these controls offer good
tactile feedback and follow the same black and chrome colour scheme. The
SIM card tray is also located on the left side along with a pin-hole to
eject it.
The bottom edge has a micro-USB port and a microphone,
while the 3.5mm headset jack sits on the top along with a secondary
microphone for noise cancellation.
DisplayThe LG
Optimus G sports a 4.7-inch IPS+ display that has a resolution of
1280x768 pixels and a pixel density of 320ppi. The screen is bright and
vivid, and text looks crisp while app icons and images look sharp. Our
only gripe was that the screen was highly reflective affecting sunlight
legibility. The viewing angles were good thanks to the IPS+ display, and
colour rendering was accurate.
CameraThe LG Optimus G
sports a 13-megapixel rear camera with auto focus and face tracking. It
can also take pictures with voice commands like 'cheese', 'kimchi',
'LG', 'Smile' and 'Whisky'. The camera also supports a time catch shots
mode which starts taking pictures even before the trigger is pressed and
displays 5 best shots till that time.

The camera UI includes a customisable quick menu which features
controls for enabling voice commands, time catch shots, switching
between Normal, HDR, Panorama and Continuos shot modes, and for tweaking
other settings (including settings for Focus, Zoom, brightness, image
size, scene modes, ISO, white balance, colour effects, timer,
geotagging, shutter sound, auto review). As we mentioned, the quick menu
can be customised selecting any of the settings options as the ones
displayed in the menu. The continuous mode takes six continuous pictures
at a time. The camera app also offers a shortcut to the gallery.
It
offers 8X zoom, which can be controlled by pinching in and out. The
volume buttons also double up as shutter keys when you're in the app,
although there is a virtual shutter key as well.

The
phone takes good quality pictures and we found that the colour
rendering was pretty accurate. At times the images miss out on fine
details, but you won't notice it with casual use.
The phone is
capable of shooting full-HD videos with a frame rate of 30 frames per
second. You can also take still photos while shooting videos. In our
tests we were satisfied with the quality of videos shot with the phone.
Software/ User InterfaceThe
LG Optimus G runs Android 4.1.2 Jelly Bean and LG has added its own
Optimus UI layer on top, majorly changing the look and feel of the
interface and enabling users to customise the phone.
LG also adds
several tweaks including Smart Screen that keeps the screen on if the
phone detects the user's eyes looking at it - a feature we first saw in
the Samsung Galaxy S III. LG also allows users to choose the phone's
default font and font size, change how long the capacitive keys
backlight stays on, and customise the events that trigger the
notification light to flash.

You can select from 4 different visual themes, each with a different
icon set, home screen wallpaper and app drawer background. You can have
up to 7 screens that can be populated with widgets and app shortcuts. LG
even allows you to choose between various animation effects when you
swipe from one home screen to another or when you unlock the phone.
We're
glad that LG has placed the Back button on the left side in line with
the Nexus phones. The Home button doubles up as the task switcher on
long press. The contextual Menu button offers various settings when
pressed in the home screen mode, and invokes Google Now on long press.
LG
has also skinned the notification tray including toggles for various
settings including for sound, data, NFC, Bluetooth, Wi-Fi, and Hotspot
among others. It also features shortcuts for invoking QSlide apps, and a
control for changing screen brightness.
As we mentioned, the
phone comes with a 4.7-inch display, and LG has included some additional
features to make use of the screen real estate. Firstly, there are
special apps that LG likes to call QSlide apps. These include a web
browser, Memo pad, Calendar, Calculator and a Video player. Users can
run two of these QSlide apps simultaneously and there's a slider that
allows you to focus on one of them. This is similar to what Samsung
introduced with some of its devices including the Galaxy Note II.

LG
also offers a QuickMemo app that lets users scribble notes on a blank
page or on top of a screen shot. The app also has an overlay mode
allowing you to take notes while running another app. We're not sure if
people with big hands will find it useful as LG doesn't offer a Stylus
with the phone.
Talking of apps, the phone includes additional
ones for Backup, Cell Broadcast, File Manager, File sharing, a
Dictionary, a Memo app, a Notebook app, Polaris Office 4, a Quick
Translator app, LG's service related apps, LG's own app store
(SmartWorld), a Task Manager, and apps for video editing. The phone also
allows streaming content to other devices via the DLNA protocol.
LG
has customised nearly all stock-apps including the Gallery and Music
apps, adding more functionality in addition to just bringing eye candy.
For instance the Music app features a button for locating the video of a
song on YouTube. Even the system settings menus have been skinned and
are pleasant to look at.
The home screen also features a
landscape mode, and some of the apps, including LG's email app make use
of it by offering a preview pane for emails in that mode.
In
addition to all of these, the phone brings standard Jelly Bean
functionality. Overall, LG has tried to make the phone as different from
stock Android, as possible. While that may delight some,
'stock-Android' fans will be far from impressed.
Performance/Battery LifeThe
LG Optimus G is powered by a 1.5GHz Qualcomm S4 Pro quad-core processor
with 2GB RAM onboard, and an Adreno 320 chip (400 MHz) for processing
graphics. There is 32GB of internal storage, out of which 25GB is
available to the user. Unfortunately, the phone doesn't offer a memory
card slot for expanding the memory.
With Android 4.1 Jelly Bean,
the overall experience of navigation through the interface was
extremely impressive, thanks to Project Butter and all the power under
the hood. We did not experience any lag at all while launching apps,
playing games, scrolling web pages or switching between apps.
We
were able to run all video formats including AVI and MOV through the
native video player, and HD videos played without a hitch. The speaker
on the phone delivers good quality sound at high volume levels but sound
gets muffled when the phone lies on its back as the speaker is located
on that side. The phone also supports Dolby audio when you plug-in the
headphones, which offers a much richer sound.
The Optimus G
offers Chrome in addition to the default browser. The default browser
does not feature Adobe flash for viewing Flash content.
Call quality was mostly good barring a few instances when we tried to use the phone in low signal zone.
The
phone comes with a 2100mAh battery, and in our usage, it lasted us a
full day with medium usage, including 1-1.5 hours of phone calls, two
e-mail accounts with push notifications, playing some music, Twitter
notifications and WhatsApp chats. It's worth pointing out that we had
turned off Wi-Fi and auto-brightness, and the phone was hooked to a 3G
network with the screen brightness at the highest level. Altering these
settings might help in running the phone for a longer duration,
depending on your usage pattern. The phone also offers an Eco mode to
optimise processor control to (theoretically) extend battery life.
The
phone also includes NFC capabilities, and we were able to transfer and
receive files through Android Beam, which combines Bluetooth and NFC for
sharing data.
VerdictThe LG Optimus G comes to India at a time when LG has already released
the Optimus G Pro in other market. LG Optimus G Pro features a 5.5-inch
screen and a faster processor but we feel that not all users would be
interested in a 5-inch+ phone (phablet).

It's
also worth pointing out that LG has not been able to establish itself
in the Android smartphone category of late, with Samsung ruling the
Indian market. In fact, the Samsung Galaxy S III, which is also powered
by a quad-core processor is the phone's closest competitor, and is very
popular in the Indian market, selling at a price of Rs. 28,000- Rs.
29,500 depending on the retailer. The Galaxy S III has a removable
battery and a memory card slot to expand memory but an inferior
plasticky build. The LG Optimus G, on the other hand is based on a newer
chipset, has a higher resolution camera and more RAM. The phone is
available online for Rs. 30,990.
The HTC One X is another competitor in the same processor, albeit with less RAM and a lower capacity battery.
We would recommend the LG Optimus G to anyone looking for a feature rich Android smartphone over other offerings.

LG Optimus G: First look
Price: Rs. 34,500
Pros
- Good build quality
- Good performance
- Decent battery back-up
Cons
- No memory card slot
- Screen could have been less reflective
Ratings (Out of 5)Design: 3.5
Display: 4
Performance: 4
Software: 4
Battery Life: 3.5
Value for Money: 3.5
Camera: 3
Overall: 3.5